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BUSINESS SOAR

Enterprise Research Group is a full-service market research company based in the Washington, DC area. We are experts in quantitative and qualitative research, usability and UX testing, online communities and panels, and competitive intelligence and assessment.

Services

We offer a full-service business model or you can use our services for any part of the life cycle of your research project.

Usability testing: in-person and remote

Website and Application Usability, Testing (desktop and mobile),
Website Intercept

Qualitative Research: Focus Groups and More

Online and In-person Focus Group, Online Bulletin Boards, Remote Interviews

On-Line Surveys

Online Surveys, Web Intercept Surveys

PRODUCT

  • Product development and optimization
  • Product/Service concept development and testing
  • Post-launch product usage and satisfaction.
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CUSTOMER

  • Customer satisfaction and loyalty
  • Churn/cancellation research
  • Customer service contact evaluation 
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MARKETING

  • Segmentation
  • Pricing
  • Messaging/positioning/copy testing
  • Advertising
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MARKETING ASSESSMENT

  • Market sizing and assessment
  • Competitive analysis/intelligence
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BRAND

USER EXPERIENCE

  • Website and application usability testing (desktop and mobile)
  • Website intercept 
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